Did You Know...?

One day this disease which quietly grants those of us in the UK a prescription payment exempt card, showing clearly how some official somewhere is aware of the seriousness and the amount of people it affects, will be taken just as seriously in the public world.

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Which Charity

Which Charity was a website set up by myself and friends, with the aim of allowing users to find causes they are interested in and ways of helping they prefer. It also had the aim of raising awareness of and supporting various charities through free advertising. Check out the official video here: http://www.youtube.com/user/WhichCharity ..and 'The Charity Supplement' here: http://www.scribd.com/Which%20Charity (note that there are many thyroid awareness documents included in this list) The website has now been handed over to a new team of keen, qualified individuals who have the time to take it further.
Tuesday, 11 August 2009

The Thyroid and its Diseases: Popular or Ignored?

I am going to conduct an online study, attempting to find out what the true state of awareness of thyroid disease is. Previously, I have written articles on this blog directly targeting or questioning the state of awareness in the UK, namely this are: '13 Reasons for a Poppycock State of Awareness' and 'Awareness in the UK VS the US: This Needs to be Changed,' however the articles which I will write after this study will be based on larger evidence and will be much more detailed.


THE STUDY
AIM: To find out to what extent thyroid disease is publicised across the media and therefore what the state of awareness is.

METHOD: I am going to surf the net for approximately one hour. I am going to search Google for the following terms:
  1. tiredness
  2. stomach problems
  3. conditions
  4. diseases
  5. women
  6. common problem
  7. top diseases
  8. poor concentration
  9. poor memory
  10. infertility
I am going to look through:
  • BBC online
  • ITV online
  • Sky news online
  • Five news online
  • Four news online
...and see if I can find any websites or single terms of the following:
  • thyroid
  • hypothyroid
  • hyperthyroid
  • thyroid cancer
  • thyroid disease
  • underactive thyroid
  • overactive thyroid
  • metabolic diseases
  • endocrine disorders
I am going to record the amount of results whose title or description on Google contains any of those terms above. I am only going to search through the first 3 pages of search results on any website.

Any results which I judge to be related to a thyroid or thyroid disease I will click on. I am then going to record each website or term with the following points:
  1. Single mention/term: 2 points
  2. Brief entry (paragraph) on website: 4 points
  3. Blogs: 8 points
  4. YouTube videos by ordinary people (a collection of videos by one person will gain only a single collection of points): 8 points
  5. Non-blog website: 10 points
  6. Old news article (old being more than a year old exactly): 11 points
  7. Present news article: 12 points
  8. Any present radio entry on usual stations e.g. BBC Radio 4: 12 points
  9. Section on an official website e.g. the health section of the BBC: 13 points
  10. Entire present news section: 14 points
  11. Present News video entries: 14 points (per entry)
If radio or video I will record what time they are published and by whom.
I will record anything else of interest e.g. whether videos are US or UK; whether US news sites give coverage and whether the UK ones will.

I will record the results and then analyse and compare where necessary. I will present my results as best as possible and write as many articles as I feel necessary.

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Aside from this study...

I also hope to research the following:
  • Is thyroid disease in the school syllabus?
If yes, when did it enter the syllabus?
If it isn't, was it ever?
And when do people start learning about it in education? University - what courses, what levels? Medicine, yes, but any others?
Are there any other qualifications in which you learn at least briefly about it?
And, if it's not on our syllabus, is it on the US one, or anywhere else in the world?
  • Who should know about thyroid disease? (profession wise)
This will be useful when it comes to analysing the results of a survey I have created about thyroid awareness (see above for the link). At present, I cannot find this information and do not know how to go about it - if you have any ideas, please let me know.

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I think that if I am going to actively campaign through direct articles as I am doing, for an increased awareness of thyroid disease, then I should do my research properly so that I can respond to what I find properly.



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